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Offer for Sale (OFS): Everything You Need to Know

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Introduction

Investing in the stock market can be both exciting and rewarding. Among the various methods companies and shareholders use to buy and sell shares, one that stands out is the “Offer for Sale” (OFS). Understanding the OFS process is essential for investors looking to diversify their portfolios and seize new opportunities.

However, before investing in an OFS, it’s advisable to consult a share market advisor, analyze market trends, and watch current IPOs, upcoming IPOs, and closed IPOs to make the best investment choices.

What is Offer for Sale (OFS), and Why is it Important

Definition and Meaning of OFS in the Stock Market

An Offer for Sale (OFS) is a mechanism that allows promoters or large shareholders of a publicly listed company to sell their shares directly to the public through the stock exchange platform. This method provides a transparent and efficient way for significant shareholders to reduce their holdings, ensuring compliance with regulatory requirements and maintaining market stability. For investors, participating in an offer for sale offers the chance to acquire shares of established companies, potentially at favorable prices.

How Offer for Sale Differs from Other Fundraising Methods

The primary distinction between an offer for sale and other fundraising methods like IPOs and Follow-on Public Offers (FPOs) lies in the sold shares. In an IPO, a company issues new shares to the public to raise capital for various purposes, such as expansion or debt reduction. An FPO is similar but occurs after the company is listed, offering additional new shares to the public. In contrast, an OFS involves only the sale of existing shares by current shareholders, with no new capital being infused into the company.

How OFS Works as a Fundraising Method in the Stock Market

While an offer for sale doesn’t raise new capital for the company, it effectively allows promoters and large shareholders to monetize their holdings. This process ensures that the shareholding pattern becomes more diversified, potentially increasing the stock’s liquidity and attracting a broader investor base. OFS brings more shares into circulation for the market, which can lead to better price discovery and market efficiency.

How the Offer for Sale (OFS) Process Works

Who Can Sell Shares Through an OFS?

Primarily, promoters or large shareholders holding more than 10% of a company’s shares can initiate an offer for sale. This mechanism allows them to transparently reduce their stake in the company, ensuring compliance with regulatory requirements and maintaining market stability.

Step-by-Step Process of an OFS

  1. Announcement of OFS by the Selling Shareholders
    The process begins when the selling shareholders announce their intention to divest a portion of their holdings through an OFS. This announcement is made publicly, detailing the number of shares on offer and other relevant information.
  2. Price Discovery and Setting the Floor Price
    A floor price, the minimum price at which shares can be sold, is determined. This price is typically set based on market conditions and the company’s stock price. Investors place bids at or above this floor price during the bidding period.
  3. OFS Subscription Period and Bidding Process
    The OFS is open for a specific period, usually one trading day. During this time, investors submit their bids through their trading accounts, specifying the quantity of shares they wish to purchase and the price they’re willing to pay, provided it’s at or above the floor price.
  4. Allotment of Shares to Investors
    After the bidding period closes, shares are allotted to investors based on their bid prices, starting from the highest bid down to the lowest, until all offered shares are distributed. If bids are received at the same price and there’s an oversubscription, shares are allotted pro-rata.

Who Can Invest in an Offer for Sale?

  • Eligibility Criteria for Retail and Institutional Investors

Both retail and institutional investors can participate in an offer for sale. Retail investors invest smaller amounts, while institutional investors include entities like mutual funds, insurance companies, and pension funds. Typically, a certain percentage of the OFS is reserved for retail investors to ensure broader participation.

  • OFS Investment Rules for Foreign Institutional Investors (FIIs)

Foreign Institutional Investors (FIIs) are also eligible to participate in an OFS, subject to regulatory guidelines. They must adhere to the investment limits set by the Securities and Exchange Board of India (SEBI) and ensure compliance with foreign investment caps applicable to specific sectors.

  • Minimum and Maximum Bid Size for Different Investor Categories


The minimum bid size for retail investors is usually one share, making it accessible for individuals with varying investment capacities. However, the maximum investment amount for retail investors is capped at ₹2 lakh. On the other hand, institutional investors can bid for larger quantities without a specified upper limit, depending on the number of shares available and their investment strategy.

Difference Between Offer for Sale (OFS) and IPO

1. OFS vs IPO: Key Differences Investors Should Know

Understanding the distinctions between an OFS and an IPO is essential for making informed investment decisions:

  • Purpose: An IPO aims to raise fresh capital for the company by issuing new shares, often to fund expansion, reduce debt, or for other corporate purposes. An OFS allows existing shareholders to sell their shares, with the proceeds going directly to them, not the company.
  • Process Complexity: IPOs involve extensive regulatory procedures, including filing a prospectus, obtaining approvals, and conducting roadshows to attract investors. An OFS is simpler and faster, typically completed within a single trading day.

How OFS Differs from Follow-On Public Offer (FPO)

An FPO involves issuing additional new shares to the public by an already-listed company, whereas an OFS involves selling existing shares without altering the company’s capital structure.

Which is Better for Investors: OFS or IPO?

The choice between an OFS and an IPO depends on the investor’s goals. An IPO may offer higher growth potential, while an OFS could present an opportunity to buy shares in an established company at a reasonable price.

Offer for Sale (OFS) v/s IPO

FeatureOFSIPOFPO
PurposeSale of existing shares by promoters/shareholdersIssuance of new shares to raise capitalIssuance of additional shares post-IPO
Fundraising for the CompanyNoYesYes
Process ComplexitySimple, fast, usually completed in a dayA lengthy process, involves approvals and marketingSimilar to IPO but faster
Impact on Share CapitalNo dilutionIncreases the company’s capital baseIncreases the company’s capital base

Benefits of Offer for Sale for Companies and Investors

  1. Easy Exit Option for Promoters and Large Shareholders
    Offer for sale provides a transparent exit route for large shareholders, reducing their stakes without market disruptions.
  2. No Dilution of Company’s Equity Structure
    Unlike an IPO or FPO, an offer for sale does not create new shares, ensuring that existing shareholders’ stakes remain unchanged.
  3. Quick and Efficient Share Transfer Process
    Since the offer-for-sale process is conducted through stock exchanges, it is faster and involves minimal regulatory hurdles.

Risks and Limitations of Investing in an OFS

  1. Limited Participation from Small Investors
    Large institutional investors often dominate the bidding process, leaving limited opportunities for retail investors.
  2. Market Price Fluctuations During the OFS Period
    Stock prices may be volatile due to speculation and large share sales.
  3. Impact of High Share Supply on Stock Price
    A sudden increase in share supply may lead to short-term price declines.

Recent Examples of Offer for Sale in the Stock Market

1. Case Study: A Successful Offer for Sale and Its Market Impact

Steel Authority of India Limited (SAIL)

In January 2021, the Government of India initiated an offer for sale to divest a portion of its stake in SAIL. The floor price was set at ₹64 per share. The offering received an enthusiastic response, with bids exceeding the shares. This successful OFS helped the government achieve its disinvestment goals and increased the stock’s liquidity, making it more attractive to investors.

2. Case Study: When an Offer for Sale Led to a Stock Price Decline

Coal India Limited

The government reduced its stake in Coal India through an OFS, ensuring compliance with minimum public shareholding norms.

What Investors Can Learn from These OFS Examples

  • Market Response Matters: A well-received OFS, as seen with SAIL, can lead to positive outcomes like increased liquidity and stable or rising stock prices.
  • Timing and Market Conditions Are Crucial: The Coal India example underscores the importance of market sentiment during an OFS. Investors should assess broader market conditions before participating.

How to Participate in an Offer for Sale

  1. Step-by-Step Guide for Retail Investors
    • Log in to your trading account
    • Check the details of the offer for sale
    • Place your bid within the subscription window
    • Wait for allotment confirmation
  2. How to Bid in an OFS Using a Trading Account
    Most brokerage platforms provide a direct OFS bidding option for seamless participation.
  3. Important Timelines and Settlement Process
    OFS transactions are typically settled within T+1 or T+2 days, ensuring quick fund transfers.

Conclusion

Offer for Sale (OFS) is a fast and transparent way for promoters to sell their stakes without diluting company equity. It helps businesses meet regulatory norms while offering investors a chance to buy shares at competitive prices. While successful OFS events, like SAIL, have boosted stock demand, others, like Coal India, show how an oversupply can impact prices.

To make smart OFS investments, analyze the company’s financial health and growth potential. Compare the OFS floor price with the current market price to determine if it’s a good buying opportunity. Keep an eye on market trends, as a bullish market can drive prices up, while weak sentiment may lead to lower returns. 

Assess investor demand—higher bids often indicate strong confidence in the company. Lastly, diversify your portfolio by spreading investments across different opportunities, including current IPOs, upcoming IPOs, and closed IPOs, to minimize risks and maximize potential returns.

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I’m Archana R. Chettiar, an experienced content creator with
an affinity for writing on personal finance and other financial content. I
love to write on equity investing, retirement, managing money, and more.

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